PROJECT OVERVIEW:

AD2 Dallas is an organization for young professionals in the advertising industry. I got the opportunity to lead the creative team on the Public Service team. The Public Service team chose a non-profit organization, Jubilee Park, and together we were able to create a full pro-bono campaign.

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The concept of this campaign was to highlight the proximity of Jubilee Park community center to Dallas neighborhoods. We were able to interview Jubilee park leadership and community members to create a beautiful testimonial video graciously filmed by Equilateral Films. We created social, digital, printed ads and a micro site, linked to the ads, that would be the destination for more information and the ability to donate. neighborswithjubilee.com

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Role: Creative Director
Creative Directed team to develop campaign and Art directed, designed content for print, digital, email and paid social channels.